08 · AI automation · E-commerce · Custom development
Automated competitor analysis
An international online store operator lost hours every week manually checking competitors' prices and rankings — expensive, error-prone and barely scalable.
Client project · client anonymized (confidentiality) · project from 2025
- Python
- OpenAI API
- PostgreSQL
- PHP middleware
- PDF generation
- Email automation
- > 75%
- time and cost savings compared to manual analysis
- our estimate
- 24/7
- automatic operation on a fixed schedule
- Weekly + monthly
- automatic reports by email and as PDF
01 · Problem
The client runs an international online store and depends on up-to-date market information: What prices are competitors charging? How are their search engine rankings developing compared to the client's own store? Gathering this information manually was extremely time-consuming and expensive — several staff hours per week, error-prone and, with a growing field of competitors, barely scalable anymore.
02 · Solution
vona built a fully automatic AI workflow based on Python and the OpenAI API. Every week, the workflow analyzes the prices of freely definable competitor stores, automatically compares them with the client's own prices and summarizes the results concisely — as a structured email report that lands straight in the inbox. All price changes are stored in a purpose-built middleware with a PostgreSQL database, so price trends can be traced over the long term. In addition, the workflow produces a comprehensive monthly PDF report on how competitors' rankings are developing in Google and other search engines — in direct comparison with the client's own store.
03 · Result
By our estimate, the client saves more than 75% of the time and cost previously spent on competitor monitoring. Instead of tedious manual research, the team receives an automatically generated price analysis by email every week and a complete PDF report on ranking shifts every month — both created and sent automatically. Both workflows run automatically on a fixed schedule. Price trends can be traced historically in the database, and decisions on the client's own pricing strategy can be made on a solid, up-to-date data foundation.
04 · Workflow
- WEEKLY: Competitor stores (freely definable), Analyze prices (Python + OpenAI API), Price comparison (with own prices), Email report (compact, structured), PostgreSQL (price history)
- MONTHLY: Rankings (Google and other search engines), Comparison (competitors and own store), PDF report (comprehensive)
- Team: gets the reports automatically
Related services
We can do this for you, too.
The services behind this project — with examples, process and frequently asked questions.
AI integration
We implement artificial intelligence where it creates real value in everyday work — from intelligent chatbots and AI workflows to the automation of recurring office tasks.
Learn more →SEO & GEO
Classic search engine optimization and the new discipline of generative engine optimization — for visibility today and tomorrow. People no longer only search on Google, they ask ChatGPT, Perplexity and AI overviews. We work on improving your chances of being found and cited as a source in both worlds – with clean technology, well-supported content and regular checks.
Learn more →Keep reading
Background from practice.
Blog
AI Agents in Everyday Work: Uses, Limits and Safety
What sets AI agents apart from chatbots and workflows, when which solution fits, which fields of use have proven themselves and which safety rules you need from the start.
Read more →Blog
GEO: How to Become Visible in AI Answers
Generative engine optimization in practice: how ChatGPT, Perplexity and Google AI overviews find sources and what you can do to get named.
Read more →Next project
Your project here?
Tell us about your problem. The first conversation is of course free of charge and without obligation.
Request a project →